Monday, February 27, 2012


Saturday 25th February, a very anticipated day for SIMSREE students! For the first time in the history of SIMSREE, there was an event hosted by the Students’ Social Responsibility (SSR) Committee, SANKALP. SANKALP was drawn up with an aim to spread awareness through a larger involvement of students, not only from Mumbai, but across India.
To achieve this, a Print and Video Ad competition, Parivartan (A change), was organized. The participants were expected to make a creative ad, showing awareness about the various addictions leading to cancer. The event got over 50 entries from across India. Mr. Ankeet Dave, a media consultant with CPAA – Cancer Patients Aid Association was the guest of honour for this event.

 The other competition was Chanakyaneeti - a Case Study competition. B-School students were given a live case study of an NGO and asked to come up with a marketing and Operational solution for better sales of the NGO’s products. Again, there were over 50 entries pan India from various management institutes like IIMs, S. P. Jain, NITIE & NMIMS, among others. 5 finalists were selected, who came down to SIMSREE on the 25th to present their solutions. The eminent  judges for the event, Ms Divya Chaudhary, Mr. Aughi Dalton, Ms. Anuja Mutha, Mr. Ravi Naidu and Mr. Aashish Pawaskar had a tough time deciding the winner but after a long discussion, Team Zenith from National Institute of Agricultural Extension Management, Hyderabad, won the first prize, worth Rs. 7500.

The last part of the day was a panel discussion. Eminent personalities like Mr. Bharat Nadkarni Former  CSR Head, Tata Power, Dr. Pankajaksham Dean, HR Department in Welingkar , Ms. Deepika MandrekarVolunteer with the Aseema Foundation, Mr. Bhagirath ShanbaghHead, Talent Management at Larsen & Toubro EBG, Mr.  Krishnaraj RaoAn RTI activist, Mr. Swapan GarainA Social Entrepreneur, Mr. Mahendra Narang – Program Director at Tata Power & Mr. Sanjaya Pradhan Co-ordinator of Community Relations at Tata Power, graced SIMSREE with their presence. They had an intriguing and animated discussion on the topic – ‘Social Responsibility a hype? Do crises affect Corporate Social Responsibility?’

The SSR Committee is grateful for the immense support that it received from the Director, Dr. Khan and all the faculty members as well as from the students, without which, this event would not have been so successful.

Nupur Khare


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