Monday, August 5, 2013

Guest Lecture by Mr.Vikas Agnihotri

Mr. Vikas Agnihotri, Industry Director BFSI and Travel at Google, an alumnus of MMS 1989 batch visited the campus on 3rd day of induction of the new batch.

He conducted a session on Digital Marketing along with his colleague Mr. Sameer Rane from Google. 

Mr. Agnihotri spoke at length about “Evolution of Digital Marketing” and demonstrated it with help of exciting videos. He shared insightful data on current trends in digital marketing and talked about promising growth potential due to increased penetration of smart phones. He spoke about some of the successful digital strategies. He also shared with the students his experiences on “Life at Google.” 

It was followed with an interactive round of questions and answers. The session concluded with he emphasizing on importance of work ethics and culture.


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